iPopulate is a founder-led talent business established in 2009 by Belinda Lodge. iPopulate offers bespoke talent consultancy solutions, and has been behind some of the market’s biggest talent moves across the last decade.
Connected, Considered, Credible. These are the three words that drive everything we do.
With over 20 years of experience, Belinda has the ear of the market and is a visible and vocal presence in our industry. Belinda has a demonstrated history of building meaningful strategic relationships across a range of agencies and is a passionate leader of people, ideas and commercial imperatives. Always going beyond the brief, she is a trusted partner to agency leaders, who value her expertise, industry advice and insight. It's said that often Belinda identifies what a business needs before they even know what they need – this proactive approach comes from many years of immersion in the industry, a tacit understanding of the issues that leaders face, and building trusted, honest relationships with every client.
Belinda is extremely passionate about supporting junior talent entering our industry. This is evidenced by her commitment to RMIT where she is Deputy Chair of the Industry Advisory Board.
iPopulate is a proud sponsor of the Speed Dating Mentorship Program that has been running for the last three years in conjunction with The Advertising Council of Australia.
iPopulate do not charge their agencies for entry level talent. This allows us to stay connected to the emerging talent pool while supporting our agencies with access to the new generation of talent entering our industry. Please call Belinda to discuss this initiative in more detail.
St Kilda Rd Towers 1 Queens Rd Melbourne VIC 3004